Nimbo: automated air quality videos with KIUU
- Harnessing creativity with data
- Efficiency through automation
- Cost reduction and performance enhancement
Explore the project
Nimbo is The Visual Agency’s latest brainchild, designed to inform and engage audiences on air quality through motion graphic characters posted on Instagram daily.
Reacting to the air they breathe, the Nimbos silently indicate air pollution levels. Created with KIUU technology, Nimbo delivers high-quality, personalized, data-driven videos integrating external databases and Google API on air quality. This streamlined process reduces time and costs in content production.
Harnessing creativity with data
The motion graphic team has designed the character Nimbo, drawing inspiration from Chernoff faces. Nimbo undergoes transformations reflecting its surrounding air quality, evident in its physical traits and emotions. This is made possible by leveraging data from Google APIs and the automation provided by KIUU technology. The project merges the creative freedom of utilizing a customized template with the reliability assured by authoritative sources like API data.
Efficiency through automation
The KIUU automation system collects daily API data from Google, providing air quality information for each location where the Nimbos are situated. Following this, the numerical data undergo processing and formatting for integration into the animation. Subsequently, the generated videos are rendered and distributed simultaneously on the KIUU platform and selected communication channels. This entire process occurs automatically, eliminating the need for human intervention, thus ensuring maximum efficiency and flexibility.
Reduced costs and increased performance
The automation system offered by KIUU enables significant cost reductions in producing large quantities of videos while maintaining high-quality output. Moreover, it provides the flexibility to enhance performance by allowing users to choose the number of outputs to generate and the platforms for publishing, ranging from FTP spaces to CMS and/or popular social media platforms.
